北京语言大学21秋《英语商务通论》作业2

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21秋《英语商务通论》作业2
试卷总分100得分100

北京语言大学2021年秋季学期在线作业
第1题ThemajorformsofNTBare
A、quotas
B、voluntaryexportquotas
C、foreignexchangecontrol
D、statemonopoly
正确答案BCD
第2题Themostcommonchannelsofdistributionare
A、wholesalers
B、retailers
C、agent
D、brokers
正确答案BCD
第3题Toolsthatarecommonlyusedforpromotionare
A、dvertising
B、salespromotion
C、personalselling    奥鹏在线作业
D、publicrelations
正确答案BCD
第4题Whenidentifyingmarketsegmentsmarketerslookatsomevariablesthemostcommonbeing
A、Geographic
B、Demographic
C、Psychographic
D、Productuse
正确答案BCD
BeingasoleproprietordoesnotmeanyouarefreefromproblemsTherearesomeofthedisadvantagesas
A、unlimitedliability
B、limitedaccesstocapital
C、limitedmanagerialexpertise
D、easykeepoperationalandfinancialsecrecy
正确答案BC
第6题Inorderforadocumenttobeanegotiableinstrumentitmustcontainseveralcharacteristics
A、itmustbeinwritingandsignedbythemakerordrawer
B、itmustcontainanunconditionalpromiseorordertopayaspecificsunofmoney
C、paymentmustbemadeondemandoratadefinitefuturedate
D、itmustbepayabletoorderortobearer
正确答案BCD
第7题Consumerproductscanbefurtherclassifiedinto
A、conveniencegoods
B、shoppinggoods
C、specialtygoods
D、industrialgoods
正确答案BC
第8题FrederickHerzbergandhisassociatesputforwardatheorycalledthetwofactortheoryincluding
A、hygienicfactors
B、motivatingfactors
C、securityfactors
D、socialfactors
正确答案B
第9题Accordingtoitsattributespropertycanbeclassifiedinto
A、tangiblerealproperty
B、intangiblepersonalproperty
C、intellectualproperty
D、materialproperty
正确答案BC
Therearetwotypesofadvertising
A、productadvertising
B、institutionaladvertising
C、indooradvertising
D、outdooradvertising
正确答案B
第11题Acheckisessentiallyanorderinstructingthebanktopayagivensuntoadesignatedpersonorfirm
A、错误
B、正确
正确答案
Acompletelyforeignownedenterpriseisindependentindecisionmakingandcantakealltheprofitsitmakes
A、错误
B、正确
正确答案
第13题MultinationalcorporationsMNCsarethehighestformfororganizinginternationalbusiness
A、错误
B、正确
正确答案
第14题Welladministeredappraisalsareveryimportanttohumanresourcesdevelopmentbecausetheyprovidesystematicandregularfeedbacktoboththeemployerandtheemployeesabouthowwellthelatterperform
A、错误
B、正确
正确答案
Moneyactsasaunitofaccountbecausewecanuseittomeasuretherelativevalueofgoodsandservices
A、错误
B、正确
正确答案
第16题Publicrelationsisatoolwithwhichafirmbuildsgoodwillamongthepublicandmaintainsapositiveimageofitself
A、错误
B、正确
正确答案
第17题Securitiesmarketscanbedividedintoprimaryandsecondarymarkets
A、错误
B、正确
正确答案
第18题Afirmshouldgiveitsnewemployeesproperorientationandhelpthemadapttothenewenvironment
A、错误
B、正确
正确答案
第19题Itisgenerallyagreedthatthefirstrevealingstudiesonhumanrelationsweremadebetween1932and1943attheHawthorneWorksPlantoftheWesternElectricCompany
A、错误
B、正确
正确答案
Currentratioandquickratioaretwoofthemostcommonratiosusedtoanalyzeafirmsshorttermorliquidityposition
A、错误
B、正确
正确答案

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