15秋学期奥鹏南开《电子商务英语》在线作业
15秋学期《电子商务英语》在线作业一、单选题：
1.( )is a network of networks that is contained within a company or enterprise. (满分:2)
A. extranet
B. intranet
C. portal
D. HTTP
2.The movement of goods and services on a timely basis is critical for successful delivery,accurate produciton scheduling and( ) (满分:2)
A. effective inventory management
B. effective internet browse
C. quality of products
D. personnel management
3.business models have taken on greater importance recently as a form of intellectural property that can be protected with a( ) (满分:2)
A. password
B. system
C. patent
D. strategy
4.business models have taken on greater importance recently as a form of intellectural property that can be protected with a( ) (满分:2)
A. password
B. system
C. patent
D. strategy
5.the main advantage of the electronic exchange of information between individual companies that are linked along the supply chian is( ) (满分:2)
A. speed
B. accuracy
C. security
D. improved speed and accuracy
6.Each user of E-mail has a( )to which messages are sent. (满分:2)
A. email identity
B. mailbox
C. attachment
D. password
7.( )is the flow of intermediate goods and services from one business to another. (满分:2)
A. EDI
B. the supply chain
C. EC
D. TPN
8.If you need to access information and know where it is on the web, you only need enter the entire www address into your browser's( ). (满分:2)
A. address
B. computer
C. http
D. Unifrom Resource Loactor field
9.ERP's best values are improve the way of taking an order and( ) (满分:2)
A. adding it to the shopping chart
B. maintain relation with customer
C. process the order into an invoice
D. making enterprise relation policy
10.one of the best mesurements for what sells well on the Internet is( ) (满分:2)
A. common sense
B. technology
C. quality
D. marketing
11.( )involves holesalers and retailers of goods and services. (满分:2)
A. utility model
B. auction model
C. subscription model
D. Merchant Model
12.ERP is( ) (满分:2)
A. enterprise resource policy
B. enterprise relation personnel
C. enterprise resource planning software
D. enterprise relation policy
13.E-commerce was first developed in the( ) (满分:2)
A. 1960s
B. 1970s
C. 1980s
D. 1990s
14.The operation of the Web relies primarily on( )as its means of information retrieval. (满分:2)
A. telnet
B. hypertext
C. image
D. home page
15.( )provides a third party payment mechanism for buyers and sellers to settle a transaction. (满分:2)
A. auctioner
B. salesman
C. broadcaster
D. Transaction broker
16.EC set a high demands on the responsiveness, flexibility, visibility,and optimization of( ). (满分:2)
A. sales activity
B. tractions
C. security system
D. logistics service
17.A search engine reads its( ) of sites and site information around the world for particular items searched on by users. (满分:2)
A. webpage
B. database
C. attachment
D. password
18.The operation of the Web relies primarily on hypertext as its means of( ) . (满分:2)
A. access of internet
B. information retrieval
C. image delivery
D. home page
19.To B2B EC, the focus of vendors' competition has been turned from the( )to service. (满分:2)
A. profit
B. products
C. low-cost
D. efficiency
20.TPN refers to( ) (满分:2)
A. Trading Process Network Post
B. Trading Price Network Post
C. Trading Price Net Position
D. Trading Process Nigation Post
二、多选题：
1.The broadcaster is part of a complex network of( ) (满分:2)
A. distributors
B. content creators
C. advertisers
D. cable system
2.all EC sites rest on the same( ). (满分:2)
A. network structure
B. communication protocols
C. Web standards
D. security systems
3.Bluetooth is a proposed Radio Frequency specification for( ) (满分:2)
A. short range
B. point-to-multipoint voice
C. data transfer
D. modem
4.All Ec sites rest on the same( ) (满分:2)
A. network structure
B. communication protocols
C. web standards
D. security systems
5.detailed client information such as( )can help business to set their marketing strategies effectively. (满分:2)
A. product quality
B. purchasing power
C. personal preferences
D. mode of consumption
三、判断题：
1.it pays you big rewards to be aware of the differences of customers and adjust your maketing strategies. (满分:2)
A. 错误
B. 正确
2.Internet translation tools make it easier to establish mirror sites and multiple-language versions of their web sites. (满分:2)
A. 错误
B. 正确
3.E-Commerce is doing business through electronic media. (满分:2)
A. 错误
B. 正确
4.GPRS can not charge the user per data bit of information sent and received. (满分:2)
A. 错误
B. 正确
5.In global Internet marketing, marketers can take other countries and their populations for granted without restraint (满分:2)
A. 错误
B. 正确
6.If the EDI net work requires the receiver's computer to be in a ready-to-receive mode, it is more common. (满分:2)
A. 错误
B. 正确
7.The CPFR strategy makes it impossible for both the producers and retailers to compare and contrast separately with the anticipaitons wo the particular product. (满分:2)
A. 错误
B. 正确
8.incentive market provides suggestion for customers for making purchases from associated retailers. (满分:2)
A. 错误
B. 正确
9.ERP is often referred to as front-office software. (满分:2)
A. 错误
B. 正确
10.The viability of the community model is based on user's professional knowledge. (满分:2)
A. 错误
B. 正确
11.B2B electonic commerce implies that the buyers are individual consumers. (满分:2)
A. 错误
B. 正确
12.The main purpose of an intranet is to share company information and computing resources with business partners. (满分:2)
A. 错误
B. 正确
13.The CPFR strategy makes it possible for both the producers and retailers to compare and contrast separately with the anticipaitons wo the particular product. (满分:2)
A. 错误
B. 正确
14.By setting up electronic communities, small vendors could more easily locate partners to help design and produce the intermediate goods supplied to large firms. (满分:2)
A. 错误
B. 正确
15.Subscription fees are incurred irrespective of actual usage rates. (满分:2)
A. 错误
B. 正确
16.information management is a key factor in successfully moving products through the supply chain. (满分:2)
A. 错误
B. 正确
17.The real key in EC is not techonoly employed but the attention given to the business aspects of the site. (满分:2)
A. 错误
B. 正确
18.GPRS can not charge the user per data bit of information sent and received. (满分:2)
A. 错误
B. 正确
19.WWW is a system of Internet servers that supports hypertext to access several internet protocols on a single interface. (满分:2)
A. 错误
B. 正确
20.From a web marketing standpoint, one of the difficulties you face when you offer a number of products aimed at different groups is to facilitate the feedback speed to visitors quickly and move them to their own sections. (满分:2)
A. 错误
B. 正确
21.If business goes well, the cost of operation exceed the revenues from sales and the company realizes a profit. (满分:2)
A. 错误
B. 正确
22.A firewall insulates a private network from a public network using established controls on the types of request they will route through to the public network for processing and fulfillment. (满分:2)
A. 错误
B. 正确
23.Mobile commerce is about the explosion of applications and services that are becoming accessible from mobile devices. (满分:2)
A. 错误
B. 正确
24.The responsibility for the successful management of a private EDI net work clearly falls to the network operator. (满分:2)
A. 错误
B. 正确
25.detailed and accurate sales data can help to increase stock level and operating cost. (满分:2)
A. 错误
B. 正确
页:
[1]