北语网院17春《英语商务通论》作业_4答案
replyreload +=+ 420933北语作业系统17春《英语商务通论》作业_4北语作业请
一
1 ___is a program mainly used to assist managers in setting and carrying out their plans.
A Management by objectives (MBO)
B Participative management
C Operational Management
DInstructional Management
满分：4
2 When individuals or firms apply for insurance it is the___who study the applications check documents and decide whether the company should take the risk and insure.<br/>
A underwriters
B field agents
C insurance brokers
D claim representative
满分：4
3 A ___ is a business enterprise with both foreign and local investment.
A joint venture
B completely foreignowned enterprise
C branch office
D sole proprietorship
满分：4
4 Sales volume or market share is the major concern for ___.
A profitoriented objectives
B salesoriented objectives
C followtheleader objectives
D qualityoriented objectives<br/> <br/><br/>
满分：4
5 ___ refers to laws created by decree of government agencies and therefore is also called administrative law.
A common law
B statutory law
C regulatory law
D special law
满分：4
二 多选题
1 There are two types of advantages___.
A absolute advantage
Btotal advantage
C comparative advantage
D optional advantage
B 满分：4
2 Being a sole proprietor does not mean you are free from problems. There are some of the disadvantages as ___.<br/>
A unlimited liability
B limited access to capital
C limited managerial expertise
D easy keep operational and financial secrecy<br/><br/>
AB 满分：4
3 Trade credit includes___.<br/>
A open account
Bpromissory note
Ctrade draft
D divident
AB 满分：4
4 Tools that are commonly used for promotion are
A dvertising
Bsales promotion
Cpersonal selling
Dpublic relations
5 Before assuming risks a firm must take two important factors into consideration___.
A the amount of money involved
Bthe probability of success
Cthe time involved
Dthe people concerned
A 满分：4
三 判断题
1 In addition to insurance firms can also use fidelity and surety bonds to protect themselves.
对
错
满分：4
2 Speculators will buy a stock or a bond for longterm investment.
对
错
满分：4
3 A contract must comply with laws and regulations at all levels.
对
错
满分：4
4 Once a business is properly organized leading its employees towards its goals becomes an important management function.
对
错
满分：4
5 Business law refers to the branch of law which consists of rules statutes codes and regulations established to provide a legal framework within which business may be conducted.
对
错
满分：4
6 A quota is a quantitative restriction imposed by one country on imports of a certain type from another country.
对
错
满分：4
7 Corporations can get financing only from banks.
对
错
满分：4
8 Ads over radio are inexpensive in terms of preparation and spots and are particularly effective for certain types of audiences.
对
错
满分：4
9 Goods and services for use by consumers are called industrial products.
对
错
满分：4
10 many firms have retirement and pension plan programs which give their employees retirement income in addition to that received from social security.
对
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满分：4
11 Franchising is a licensing agreement under which the franchisor grants the franchisee the right to sell or use the former＇s product service or method in return for a royalty from the latter.
对
错
满分：4
12 Institutional advertising focuses on individual products while product advertising is used to create a positive image for an organization.
对
错
满分：4
13 A major indicator of a country＇s economic growth is the change in its gross national product or GNP which is the total value of goods and services produced by an economic system in a year.
对
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满分：4
14 Physical distribution means the physical movement of merchandise from the producers to the middlemen and finally to the consumers.
对
错
满分：4
15 Organizing involves setting goals and working out strategies to achieve the goals.
对
错
满分：4
英语商务
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